The gallery taps Ashley Williams and Tyrone Lebon for its latest project.
Ashley Williams AW15

Two years ago Louise Gray, Sibling and J.W. Anderson were amongst the 60 influential figures (labels, etc) tapped by the ICA for a seven-week residency at The Old Selfridges Hotel; this weekend Off-Site returns.

Boasting a similarly on point line-up, the revered gallery’s latest project will open its doors at Digbeth in Birmingham tomorrow, with contributions from Ashley Williams, Tyrone Lebon and Aries’ Fergus Purcell in Fergadelic guise.

Launched in tandem with Selfridges’ Live + Loud Festival, the three day event marks the gallery’s debut in the city and aims to reference contemporary trends in modern urban subcultures. No happy accident, the location will provide a focus for the accompanying music programme, simultaneously exposing the city as a source of creativity and inspiration.


For her part, NEWGEN designer Ashley Williams has produced an installation that references the unique prints from her Georgia Jagger led AW15 collection (pictured above), here applied to a series of fabrics draped across the space, while Palace founder Lev Tanju has produced a new short (to be screened in the space), and ‘related objects’ will fill the area.

Elsewhere Topshop/Stussy/MAP rep'd photographer Tyrone Lebon has produced a special image series of Birmingham natives, set to be projected on slides alongside personal photos of his family as well as the late, Birmingham born designer Christopher Nemeth; Purcell and Ben Sansbury have been commissioned to create new illustrations and physical interventions, again influenced by the surroundings.

A right Brummie love in, you can check out the full details here


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